Meh. Serum

Review: Shiseido White Lucent Intensive Spot Targeting Serum+

13 September 2015


I’m constantly on the quest to find ways to exterminate the freckles on my face, and when a friend told me this product has worked wonders on her, even making some of her lighter freckles disappear… the battle was won. I needed no further convincing. Take my money!

Shiseido White Lucent Intensive Spot Targeting Serum+


A slightly milky liquid that is lightweight and absorbs quickly into the skin. It has a pretty luxe smell to it, if there’s such a thing.

I used it twice a day, after cleanser and toner. Although it’s a spot targeting serum, I applied it on my entire face. Hey, good stuff has to be shared, right?

I used it religiously for a month, eagerly anticipating the day I can be like my friend and exclaim that my freckles are fading!

A month passed.

And another.

I have yet to observe any difference that this product made, except that my credit card bill arrived and my bank account took a hit.

I was disheartened and started to use it less frequently, gradually stopping altogether.


Sadly, this is one of the cases where the exact product produces very different results on different people.

Seriously though, why did it have to happen to me with such an expensive product?! Ugh.

This is one of the rare times I bought something in this price range, and I did so only because it was so highly raved by my friend. Unfortunately, all it was to my face was an expensive-smelling liquid that otherwise did nothing for me. Not for my spots, not for my skin, not anything. It plainly and simply was a waste of money for me.

I wasn’t even motivated to finish using it despite the price tag. It’s starting to smell funky so it’s going into the bin after this review. Sigh.

Rating: 3/5



I bought the 50ml bottle last year for 13,650 yen (~$130) on the Japanese Shiseido website. It has since been repackaged and now sold in 30ml bottles for 10,800 yen, or $55 on Amazon (not sure what’s with the vast price difference).

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